[AccessD] Tech Republic covers PowerBasic

Hi Stuart

Also, it's a marketing boo-boo to offer old versions at reduced prices. Who want's an old version?
Name them instead something like silver, gold, platinum, and plutonium; or student (free of course), entry, basic, and pro - you know - and feature a comparison chart where you easily can see what you miss when buying a cheaper version.

/gustav

>>> stuart at lexacorp.com.pg 30-11-2011 22:55 >>>
Thanks for the feedback, I've passed it on (anonymized) to Bob Zale.

-- 
Stuart

On 30 Nov 2011 at 9:38, Jim Lawrence wrote:

> It is almost a badge of honour for programming geeks to have a lean and
> boring site. The attitude is that the site was hard enough to write it
> should be hard enough use. The trouble is that many of the geeks see no
> reason for all that wimpy fancy stuff, if it works that is good enough. Many
> of these guys have absolute no artist or sales abilities, at all and it
> really shows.
> 
> Of course, they are blissfully unaware that a crudgy site makes their
> product seem just as cheesy as their web site and they loss 90 percent of
> their potential business because of it.
> 
> A word of wisdom. If you are selling anything on the web and you are not an
> artist, do yourself a big favour and get a real web designer and artist to
> put your web UI together and you will be amazed at the respect and
> additional sales you get because of it. 
> 
> Jim  
> 
> -----Original Message-----
> From: accessd-bounces at databaseadvisors.com 
> [mailto:accessd-bounces at databaseadvisors.com] On Behalf Of Doug Steele
> Sent: Wednesday, November 30, 2011 9:09 AM
> To: Access Developers discussion and problem solving
> Subject: Re: [AccessD] Tech Republic covers PowerBasic
> 
> I just spent a few minutes reading the interview and looking at their
> website.  They may have a good product, but the site is AWFUL.  Multiple
> bright colours, cheesy fonts, lots of exclamation marks.  It's not easy to
> find out exactly what products they have and how they're priced.  I bet
> they'd have a ton more customers if they fixed it up - it's the kind of
> site that I would just click away from automatically if I stumbled on it.
> 
> Doug
> 
> On Wed, Nov 30, 2011 at 4:43 AM, jwcolby <jwcolby at colbyconsulting.com>wrote:
> 
> > > A few of you may be vaguely aware that I occassionally use PowerBasic
> :-)
> >
> > You do?  I never realized!  ;)
> >
> > John W. Colby
> > Colby Consulting
> >
> > Reality is what refuses to go away
> > when you do not believe in it
> >
> >
> > On 11/29/2011 5:03 PM, Stuart McLachlan wrote:
> >
> >> A few of you may be vaguely aware that I occassionally use PowerBasic :-)
> >>
> >> Here's an  interview with the founder, Bob Zale on Tech Republic
> >>
> >> http://goo.gl/KtZIE