Mark Simms
marksimms at verizon.net
Fri Sep 2 16:06:40 CDT 2011
> First; You will never make many money building one-off products for a > client. Building and marketing a product multiple times is much more > cost effective. Yet this is what has been required of me in all of my "stinkers". I once created an add-in type of product (over 12 years ago) and it was somewhat of a failure until I had one huge, multilicense sale that brought in a huge amount of revenue. Suddenly, it was successful ! This is very similar to what had happened with Richard Branson when he started Virgin Records.... It was failing and then he signed Phil Collins and Boy George.....and in the end, he sold the company for 1 billion !!!