[dba-VB] ASP.NET e-commerce solutions

Hi All --

I'm looking for ASP.NET e-commerce solutions but not to select one (I have
got one selected already) but to make the "wish-list" set of features to
extend my selected solution, and here is an interesting solution:

http://www.americangolf.co.uk/golf-shoes/mens-golf-shoes/footjoy-tcx-golf-sh
oes/

with the feature to zoom parts of a consumer good pictures on
"mouse-overing" that parts:

http://smsconsulting.spb.ru/test/footjoy1.jpg


Do you know how this is done? AJAX - yes, it's used here of course, but
maybe you have seen somewhere some ready to use samples how to implement
this feature?

jQuery?
ASP.NET AJAX Control Toolkit?
...?

Thank you.

--
Shamil